About us

Our Philosophy

"Surkhi is a celebration of 'Swadeshi'—the spirit of India. We don't design in a studio; we curate from the source. Our mission is to showcase the incredible talent of local designers and artisans from across the country.

We carefully select designs that blend traditional techniques with modern sensibilities, ensuring every piece is crafted from quality fabrics for comfort and durability. We provide the label and the platform, but the soul of the garment comes from its original creator.

Wear Surkhi with pride, knowing you support local craftsmanship and carry a story of Indian heritage."

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The Heart Behind Surkhi: Where Tradition Meets Tomorrow

Behind the scene